About Greg
Greg Mack has over 30 years experience in the radio and music industries. Greg is sometimes referred to as the “Godfather” of Hip-Hop and Rap Radio; although his roots are classic rock…he’s also programmed Country and Western as well as Spanish Formats.
Starting his career in San Antonio in 1975 at KTSA/KTFM, Greg worked his way into other Markets such as Corpus Christi (KEYS-AM/KZFM-FM) and Houston (KMJQ-Majic 102) before moving to Los Angeles . It was at the heritage station KDAY-1580AM in 1983 that Greg Mack developed the radio format that is now known variously as “Hip-Hop”, “Rap”, and/or “Rhythmic”.
On the basis of major market programming and ratings success at such Los Angeles stations as KDAY and KJLH, Greg formed his own communications company, MackNificent Broadcasting, LLC, to provide the corporate base for his programming, consulting, and business interests.
MackNificent Broadcasting, LLC also provides music and programming consulting to various stations in large and medium sized markets and has been instrumental in the development of a movie based on his industry experience as well as his memoirs.
Greg has been featured and/or mentioned in several film and television documentaries chronicling the history and development of the Rap and Hip-Hop music genre. Greg is industry-recognized as a programming consultant well-versed in live, live-assist, and fully automated with voice tracking. Because of Greg’s knowledge and successful track record in programming, he has been asked by two major companies to join their list of affiliated programming consultants.